Woman sitting in a director's chair wearing a black blouse with pink and white leaf patterns and blue jeans, with her short blonde hair styled in loose waves, against a plain white background.

Entrepreneur. Investor. Community Builder.
Writer.

I’m here to prove you can build what’s next without losing who you are — and have a damn good time doing it.

If it brings you joy, why the f$ck not?

Let's Do This!

Lead yourself the way you wish you’d been led

✳

Lead yourself the way you wish you’d been led ✳

My Passion

I’m here for the visionaries — the ones building what’s next and refusing to trade their humanity to get there.

"How Vanessa Santos Builds Community and Fosters Joy as Co-CEO of #WeAllGrow Latina"

✳ Sweety High
"Ana Flores and Vanessa Santos want all Latinas to make their dreams come true — with a community of Latinas to cheer them on."

✳ TODAY.COM
"Latinas se unen para dar a conocer sus negocios bajo un solo techo."

✳ LA Times

Freedom starts with how you treat yourself

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Freedom starts with how you treat yourself ✳

A woman with long, curly brown hair wearing a gray blazer and matching pants, sitting on a bed in a hotel room, posing with her left arm resting on her knee and her right hand touching her head.

My Jam

I’m equal parts strategist, storyteller, and soul-expander. Yes, I can scale an 8-figure business — but the truth is, I’m also the queer, divorced, eldest daughter who once thought her worth came from fixing everyone else’s mess.

I’ve learned to stop abandoning myself for the sake of others (still a work in progress). I’ve loved deeply, pivoted spectacularly, and built brands that move culture forward.

I’m adventurous and a little rebellious. I feel everything. I ask questions that crack people open. And I have this strange gift for mirroring back someone’s brilliance — whether it’s a person or a business — until they finally see it too.

I channel that depth into advocacy for causes I believe in — from LGBTQIA+ rights to economic equity for Black, Brown, and underrepresented founders — always from a place of sustainability, not self-sacrifice.

If you want the shiny highlight reel, that’s not me. But if you want the truth about what it takes to build something that feels like you, click over to my story. 🌈

Read My Non-Linear Story